Up Close with David Loftus, CEO of the Electronic Components Industry Association (ECIA) – Part One

Eric speaks with David Loftus, President and CEO of ECIA on the very challenging topic of NCNR (non-cancellable, non-returnable) agreements between component manufacturers/distributors and their customers. This topic is a major point of contention — and a source of misunderstanding, especially in the past few years.

This very thorough discussion provides much-needed clarity and context for the reason for these agreements and how they actually benefit customers.

Part One covers David Loftus’ background, ECIA’s mission, the definition and reasons for NCNR terms, what type of part is likely to have NCNR terms, and much more.

Part Two, which will post tomorrow, goes deeper into what EMS companies can do to prepare.

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