Mouser and Atmel sign distribution agreement
Jun 08, 2007
Mouser Electronics, Inc has announced it has signed a comprehensive distribution agreement with Atmel® Corporation to distribute the manufacturer's broad product portfolio including microcontrollers, memory, and programmable logic products.
Atmel Corporation is an industry leader in the design and manufacture of advanced semiconductors for electronic system designs that include general purpose and application-specific system level integrated chips. Mouser's initial stock includes AVR®, ARM®, 8051 and their design tools and development kits; CPLDs and SPLDs; Serial EEPROMs, DataFlash® memory, and more.
"Atmel is pleased to engage with Mouser as a valued member of our distribution channel," said Mike Furman, Atmel Vice President of Distribution. "Mouser is recognized for its fast new product introduction to the engineering community, and we believe this will allow us to penetrate their unique customer base quickly with our full line of products."
According to Mike Scott, Mouser Vice President of Active Products, the distribution agreement with Atmel capitalizes on Mouser's core competencies of fast introduction, extensive stocking, and promotion of the newest products to the design engineering community.
"We are pleased to add Atmel's prestigious brand of innovative products to our linecard," Scott said, "allowing us to continue delivering our customers a faster time-to-market for their new design projects."