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Acer aims for No.3 PC maker globally

Apr 26, 2006

Acer Inc. shipped 57 million PCs, including desktop and notebook models, in the first quarter of this year, up 45% year-on-year, according to statistics compiled by the market researcher Gartner.

Of the world's top-five PC brands, Acer posted the highest growth with global market share reaching 5% in the first quarter, only a percentage point behind Lenovo which ranked third. An industry insider said the competition between Acer and Lenovo is heating up.

Gartner noted Lenovo saw shipments grow 10% annually in the first quarter with a 6% share of the global market. Whether Acer could beat Lenovo as the world's No.3 PC brand is attracting attention from the world PC market.

The Gartner tallies showed Acer concentrated on the U.S. and the Asia-Pacific region for shipments of PCs in the first quarter, showing Acer has seen its equilibrium sales strategy paid off globally.

Although Dell is still the No.1 brand of PCs globally and in the U.S., said Gartner, it still lagged behind the industry's average in terms of annual shipment growth in the first quarter. Dell grew 10.2% annually while the overall industry enjoyed a 16.5% growth in the first quarter.

Dell saw shipments in the U.S. grow a mere 0.2% year-on-year in the first quarter, compared to the 7.4% annual growth posted by the U.S. overall PC industry in the same period. Because of the slow pace in shipments, Dell saw its market share slip to 29.8% in the first quarter from 32% a year earlier.

Gartner noted Dell has never encountered such low growth pace since the third quarter of 2001.

Hewlett Packard (HP), the world's No.2 brand of PCs, saw shipments grow 22.3% year-on-year with global market share increasing to 14.9% in the first quarter of this year from 13.8% registered in the same period of the previous year.

Gartner said HP saw shipment grow 15.3% annually with market share standing at 18.5% in the U.S. marketplace in the first quarter.

source & copyright: CENS

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